Getting involved in social media allows you to be more engaged with your current and potential clients. The word “transparency” was probably most clichéd word used to describe social media some 3-4 years ago, but it’s very true. Social media allows companies to have a voice and to show the public that your company is willing to listen and gather unsolicited feedback. Social media also allows your brand to provide that extra customer service option outside of the traditional email and phone media.
Hope you enjoyed reading this article. I have also co-authored a book ‘Are you Socially Shy? to help small and mid-size business owners get started with social media. This book describes getting started with 6 popular social media platforms in 8 hours. The platforms covered in this book are: Facebook, Twitter, LinkedIn, YouTube, SlideShare and Blog.
Note: This article was originally published on YourStory.in at http://yourstory.in/2012/07/your-most-common-social-media-questions-answered/